Berni's Social Capital in Developing Supporter Identity in Jember District
Abstract
This research focuses on the efforts made by supporters of Berni in establishing her group's identity. By strengthening group solidarity and building networks with various parties, Berni's supporters have the goal of building a supporting character without conflict and making Jember a safe area for all supporters. Researchers use social capital theory to analyze the beliefs, norms, and social networks formed by Berni's supporters. This study uses a qualitative method with an ethnographic approach. The findings of this study include solidarity among members created through activities carried out by supporters of Berni, namely meeting, drinking coffee together, and coming to the stadium to provide support to Persid during the competition. While in the bridging aspect, Berni's supporters have succeeded in building a secure and reciprocal network with various parties such as the management of the Persid Jember club, the regional government, the police, supporters outside the region, and with the community. Berni's supporters also build trust in the broader community by not engaging in clashes or destruction that can disturb the community.
Keywords: social capital, trust, norms, identity.
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