Sistem Pengelolaan dan Strategi Pemasaran Event Pariwisata di Nusa Dua

  • Yusfi Azizur Rohman
  • Rebecha Prananta

Abstract

Abstract


Events are activities consist of transient, and every event is a unique blending of its duration, setting, management, and people. The aim of research are describe management of monthly and weekly event and marketing strategyoturism at Nusa Dua. The result are that event gathering financial, image and experiences. As the tourists are Nusa Dua organizer have hold the event by monthly and weekly based on theme and kind of event. Every event use rental space and ticket. Guidanceform the Indonesia Tourism Development Corporation the tarketing strategy to increasing tourists to visits Nusa Dua area are use flyer, baliho, roadshow, presentation and posting at social media (instagram, facebook).


Keywords: management system, marketing strategy, tourism

Published
2019-09-26
How to Cite
ROHMAN, Yusfi Azizur; PRANANTA, Rebecha. Sistem Pengelolaan dan Strategi Pemasaran Event Pariwisata di Nusa Dua. Journal of Tourism and Creativity, [S.l.], v. 2, n. 1, sep. 2019. ISSN 2716-5159. Available at: <https://jurnal.unej.ac.id/index.php/tourismjournal/article/view/13840>. Date accessed: 29 nov. 2020. doi: https://doi.org/10.19184/jtc.v2i1.13840.

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