ADHIE ZOELLY, Aurellia Salsabila; 						MAGDALENA, Nonie.
 ANALISIS KESETIAAN PELANGGAN BERDASARKAN KOMUNIKASI MEREK DAN KEPRIBADIAN MEREK.
<strong>BISMA: Jurnal Bisnis dan Manajemen</strong>, [S.l.], v. 18, n. 2, p. 103-111, july 2024.
ISSN 2623-0879.
Available at: &lt;<a href="https://jurnal.unej.ac.id/index.php/BISMA/article/view/49358" target="_new">https://jurnal.unej.ac.id/index.php/BISMA/article/view/49358</a>&gt;. Date accessed: 17 sep. 2024.
doi: <a href="https://doi.org/10.19184/bisma.v18i2.49358">https://doi.org/10.19184/bisma.v18i2.49358</a>.